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Andreas Gursky, Rhine II, C-print mounted to acrylic glass, 73 × 143 in. 1999.

Andreas Gursky, Rhine II, C-print mounted to acrylic glass, 73 × 143 in. 1999.

The Economics of Art Photography

November 30, 2011 in Andreas Gursky, Art Basel, art fair, art notes, Artist, Camera Club of New York, Cindy Sherman, economics, Miami, Photographer

This post was cross-posted in The Camera Club of New York's Blog.

 

A few weeks ago the Andreas Gursky print, Rhine II, was auctioned for $4.3 million, breaking the recordpreviously held by Cindy Sherman. Guardian Article: The world's most expensive photographs - in pictures. I always admired Rhine II. I think it was one of the first prints by Gursky I encountered. Its striking formalism speaks of a manufactured landscape, but also of pattern, color and texture. I'm not sure it if is stronger then his 99 cent store image which previously held the record of the most expensive photograph. I encountered this image earlier in my photographic education so I appreciate it differently, I suppose.

This got me thinking about the economics of the art photography market. Normally we don't really know how popular an art photographer's work is. Sure, we see their prices at a gallery and the editions they are claiming they will print, but it's hard to determine the final sale prices and whether their show actually sold out. For the big names, auctions are the best way to see what's going on.

Recently, I went to the Camera Club's benefit auction for the first time. It got me thinking about economics, as well. This event is a strikingly open way of seeing the popularity of an art object for the established and emerging artists who participated. It's not as exacting as a Christies auction, but it folds back the art curtain a bit.

Cindy Sherman, Untitled, color coupler print, executed in 1981

Cindy Sherman, Untitled, color coupler print, executed in 1981

I'm down in Miami this week for Art Basel Miami Beach. The economics of art are all around me. Here they are secretive and deceptive. Please post your comments below if you have any questions for the art fairs and galleries here.

harlan erskine, Art Basel Miami Beach, 2002

harlan erskine, Art Basel Miami Beach, 2002

If you're in New York, Gursky has a show currently up at Gagosian Gallery—coincidentally timed for this new auction record. I'll be sure to check it out when I get back. Here it the info:

ANDREAS GURSKY NOVEMBER 4 - DECEMBER 17, 2011 Gagosian Gallery 522 West 21st Street New York, NY 10011

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